Lilburn's Numbers, Without a Single Outlier
No missing pack, no 300-review surprise, nothing this measurement would call unusual.
Get a free visibility auditLilburn's Numbers, Without a Single Outlier
Lilburn, a Gwinnett County city of roughly 16,200 people, is the last of the fourteen towns in this measurement, and its results are the most ordinary of the group. Every one of the six terms returned a map pack in the single 2026-07-27 capture. Nothing came back empty. Nothing spiked to a number far outside the rest.
| Search term | Pack rendered | Reviews at the #1 spot |
|---|---|---|
| SEO company | Yes | 23 |
| SEO services | Yes | 23 |
| Local SEO | Yes | 26 |
| Web design company | Yes | 12 |
| Web designer | Yes | 12 |
| Digital marketing agency | Yes | 23 |
Web design company and web designer each settled at 12, the lowest pair in Lilburn's own results. Seo company, seo services, and digital marketing agency all matched at 23, with local seo landing just above the rest at 26.
How to Actually Read a Page Like This One
A page like Lilburn's, with no missing pack and no outlier pulling the numbers around, is the clearest place to see what these figures are actually measuring: the review count sitting behind whichever business currently holds the top map pack seat, for one search term, on one day. It is not a prediction and it is not a permanent scoreboard. We plan to re-measure Lilburn's numbers on a regular cycle going forward, the same as the other thirteen towns in this band, rather than treat one July capture as a lasting picture.
Twelve to twenty-six, the full range measured here, describes a market where the leading businesses have done some real but limited review-building work. It is not a locked field.
What a Quarterly Re-Measurement Will Actually Show Here
The plan, per the spec behind this entire fourteen-city band, is to re-run this same single-capture measurement on a quarterly cycle, Lilburn included. What that re-run will actually show is not a guess. It will show whether the businesses sitting at 12 asked for reviews and moved, whether a new competitor entered one of these six searches, and whether any category corrections shifted who is even eligible to compete for a given term. Those are the three things that move a number like this, not chance.
A market this ordinary is, in a sense, the easiest one on this whole list to track meaningfully over time, precisely because nothing here is skewed by a single outlier or a missing pack that could resolve on its own. A steady climb from 12 toward 23, or past it, would be a genuinely clean signal that deliberate work is behind it.
What an Ordinary Market Is Still Worth
An unremarkable set of numbers is not the same as a market not worth having. A Lilburn business asking every customer for a review on a normal schedule can pass a 12 or a 23 within a realistic stretch of steady effort, no unusual break required. Find out exactly where your own business sits against these figures by reaching out through our contact page.
Concretely, that fits a Lilburn contractor, clinic, or shop with a handful of existing reviews already sitting on its profile, unused. Businesses positioned around web design specifically face the lower 12, while the plainer local-service terms sit closer to 23 to 26, a difference worth checking against your own category before assuming either number describes your own starting position.